this post was submitted on 29 Nov 2023
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I had never viewed this commercial before today. After reading the comments here, naturally I wanted to see it for myself and followed a link. I honestly didn't see anything other than standard sibling interactions. The early morning "dreamy-style" lighting (prime coffee drinking time) is the only thing that gave off a romantic atmosphere of any kind. From the comments here it's clear others see something between the two across but it feels like a bit of a reach to me.
I think if you go into it knowing they're siblings, it's all fine and normal. The rest of us saw the commercial blind, naturally interpreted the relationship as romantic and then were surprised to learn they're siblings and the recalibration was funny. If you have no context, and you're trying to interpret what the relationship is, at the beginning it definitely resembles a romantic relationship more than a sibling friendship
But... the first single word the actress said was "SISTER!" while pointing at herself...
I thought that was a really weird thing to say. I wonder if Folgers also thought the two were romantic so they half ass fixed with "Just make her say 'sister' to establish they're siblings and call it a day."