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EA wants to place in-game ads in its full-price AAA games, again (www.techspot.com)

submitted 6 months ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

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EA has tried this before, with predictable results. In 2020, EA Sports UFC 4 included full-screen ads for the Amazon Prime series The Boys that would appear during 'Replay' moments. These were absent from the game when it launched, with EA introducing the ads about a month later, thereby preventing them from being highlighted in reviews. It wasn't long before the backlash led to EA disabling the ads.

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[–] CosmicCleric@lemmy.world 16 points 6 months ago* (last edited 6 months ago) (7 children)

Fellow gamers, now is the time to push back on this crap. If you don't do it now, you'll live with this forever. They tried doing this in past generations as well, and failed.

Spread the word, tell others. Be vocal! Advocate for this not happening.

And if someone tells you that this isn't preventable, tell them not to be cynical. Remind them of the other positive changes we were able to have happen recently in gaming, and that in the past when they tried this, the pushback was successful in keeping the gaming companies from doing so.

And remember, some of those you would try to convince are probably astroturfers/bots.

(https://lemmy.world/comment/9975178) (https://lemmy.world/comment/9977246)

~Anti~ ~Commercial-AI~ ~license~ ~(CC~ ~BY-NC-SA~ ~4.0)~

[–] SharkAttak@kbin.social 5 points 6 months ago (1 children)

The ones pushing back are either trolls or bootylickers; the recent Helldivers2 shitstorm proved that things can change.

[–] CosmicCleric@lemmy.world 1 points 6 months ago

the recent Helldivers2 shitstorm proved that things can change.

And there's a history of successfully pushing back against this change as well!

~Anti~ ~Commercial-AI~ ~license~ ~(CC~ ~BY-NC-SA~ ~4.0)~

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