Asklemmy

Sounds like a question for them.

Because they actually have content and friends there

Because all their contacts and photos are already there.

Part of it is just the network effect. If the people they want to follow are on twitter then they do not really have a choice. Also part of it is the algorithms. For some needing to manually select communities or individuals is an inconvenience. Finally I feel like fedi communities have a very distinct atmosphere simply because very few people use it. This can all change in the future but the majority of the issues stem from just not having enough creators and users as well as the additional effort required to use these platforms.

convenience, marketing

Do you want them here? I don’t. I don’t tell a soul about lemmy, because this is place for me to get away from them. A place for mostly rational discussion, populated by people free thinking enough to seek an alternative. If the masses descended on Lemmy, they’d ruin it like they ruin everything else. They’d draw the attention that would lead to it being litigated, regulated, purchased, corporatized etc. Let them stay on Facebook and Reddit.

Edit: ITT: A bunch of people who haven’t paid attention to how mind bendingly stupid content has become on mainstream social media, or worse yet, actually enjoy the chum pumped out by Facebook and TikTok and want it to come to lemmy as well. I’ll wear my downvotes with pride.

Lazy. Most people don't want to learn how shit works. They just want it to work. They'll get what they pay for in the end.

edit: downvote all you want. it's a correct assertion to the question. just because you don't like it doesn't make it not correct.