In parallel to our existing consumer products, we have the opportunity to build a better infrastructure for the online advertising industry as a whole. Advertising at large cannot be improved unless the tech it’s built upon prioritizes securing user data. This is precisely why we acquired Anonym. 

Catering to the ad industry is backwards thinking, imo. Securing user data is easy enough if you do not collect it to begin with.

Imo, the fact companies have changed the narrative in favor of advertisers and data collection, proves only profit matters, not the people.