Traditional Art

Illustration major here. Art is such an overarching term that it can pretty much be used as an umbrella term for nearly anything and everything. Etymologically speaking, Illustration just means making something clear, to communicate some idea to someone else. The concept was modernized to encompass the use of pictographs, texts, and diagrams as visual aids.

All forms of illustrations technically can be classified as pieces of art, as the definitions of art vary wildly. I've always taken art to be anything that evokes an emotion novel to either the consumer of art or the producer of the art or conveys a novel idea either back at the artist or to the consumer of art, or some mixture of these. The key thing to me is novelty, which evolves and changes based off of sociocultural norms and personal experience. Again, totally my personal opinion, and fine artists in particular would be able to nitpick this idea to death. Conversations I still enjoy when I have the energy.

Rockwell comes from a very classic Americana age of illustration. Iirc he is at the tail end of the second golden age of illustration (though my knowledge on the history is very rusty). I always preferred the work of his predecessor, JD Leyendecker, and his predecessor, Alfonse Mucha. Purely from a technical standpoint, mind you. The content of their work, to be frank, I find quite banal.

As per this particular piece, it's a simple narrative piece, obviously well executed technically in oil. The narrative is classic Rockwell. I think Rockwell has been ruined for me just because his work created a nostalgia for a time that never quite existed in America. Don't get me wrong , I think Rockwell was a stand up guy, especially for his time period.

It's just that his influence over the American Art and Illustration scene eventually ended up resonating with people who aren't looking to art for anything more than familiarity, not novelty. Essentially, it's kitsch. Rockwell unintentionally created the ideal white American past that boomers currently are nostalgic for. An ideal that has had negative ramifications for those of us who have to deal with people who vehemently insist that this idyllic Rockwellian world was the great America we should all return to.

Sorry to make this political, but art, like anything, cannot be divorced from politics. And intentional or not, Rockwell has contributed to American sociopolitical sentiments in profound ways. He practically invented modern Americana. And while it has its charm, I find it exhausting to see it everywhere.

In it's worst manifestation, Rockwell's legacy ultimately resulted in producing Thomas Kinkade, America's richest, and arguably the world's most evil painter. People like to say second most, but Hitler was always a Nazi first and foremost. Calling Hitler a painter is like calling Ronald Reagan an actor. Like yes, but maybe that's not what he should be remembered for?

Anyways, the conflation between Illustration and other Artistic disciplines, as well as with differentiating between illustration and art, is a topic of discussion I find very intriguing and one rife with controversy, due in no small part to the ambiguity surrounding the definition of art in general.