this post was submitted on 13 Aug 2023
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Technology

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[–] Frank@hexbear.net 17 points 1 year ago (1 children)

As far as I know internet advertising is an economy destroying sunk cost fallacy. No one makes money off of it, but if they stop basically everything collapses catastrophically, so they just keep pouring more money in to it in hopes that someone will find a way to make it profitable before the bill comes due.

[–] fox@hexbear.net 11 points 1 year ago (1 children)

Ehhh, not really. If showing 10,000 people an ad costs you $10 and even one person made a purchase off that, you've paid for the ad buy. Internet ad conversions are considered unbelievably excellent if 1% of viewers click on the ad and 1% of those people make a purchase.

Also, if you don't advertise, then your competition that do advertise are going to eat your lunch.

[–] Frank@hexbear.net 6 points 1 year ago

Good too know. I guess i need to do more reading.