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Rishi Sunak’s approval rating slips as big summer push fails to spark revival
(www.theguardian.com)
this post was submitted on 02 Sep 2023
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This is the best summary I could come up with:
Rishi Sunak’s approval ratings have failed to improve over the summer political break – despite several weeks of Tory policy blitzes intended to win back voters.
The latest Opinium survey for the Observer shows the Conservative have failed to shift the dial in Sunak’s favour, with the prime minister dropping two points in the past two weeks to a net score of -25% (24% approve, 49% disapprove).
Similarly, views about who would make the best prime minister have also remained stable – Starmer now leads with 27% choosing the Labour leader, versus 23% who prefer Sunak.
In early July Sunak’s approval rating stood at -26, before the Tories decided to spend the summer focusing week by week on specific policy areas they believed would expose Labour’s weaknesses – such as crime, immigration, health and schools – and win them back support.
Adam Drummond, head of political and social research at Opinium, said: “Rishi Sunak’s ratings remain poor and have barely changed since July.”
Opinium found evidence that highlighting the issue did indeed raise its importance in the public’s mind, but had the effect of strengthening Labour’s lead on immigration.
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