this post was submitted on 06 Sep 2023
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I should have added, that for companies that sell Bluetooth headphones it also helps drive sales for those devices, particularly that is why Apple did it.
Yeah, Apple even bought Beats and immediately let the brand stagnate literally just so they wouldn't have any competition in the marketing space. That kind of move basically confirms that other moves they did likely had similar rationale.
It's possible that Apple is actually aiming towards their "portless phone" dream, and this death of the jack was just a step. But I'll take it for the "we must employ the closest practice to profiteering as we can in the wireless audio space" aspect it appears to have.
I am curious when they want to buy Bose, as they are pretty much the most common headphones people wear around me