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They literally just flipped the order of the frozen foods aisle. WHY.
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this post was submitted on 26 Sep 2023
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To force people to spend more time shopping. More time means more chance for impulse buying and better sales. Basic marketing.
I will keep this in mind next time my store rearranges things.
Thank you.
That's also why they have those goddamn cardboard displays of random bullshit standing in most aisles. They form choke points that slow you down in front of the shelves.
I call those cleanup in isle whatever isle the display is in.
More time also means your appetite is starting to get engaged, since it's usually after work and you're surrounded by attractively laid out foods. It's just a fact that people buy more if they're hungry.
So even if you just went to pick up a bag of milk on your way home, maybe some other stuff looked good too while you were there.