this post was submitted on 06 Oct 2023
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Imagine this. It's 1993. 3d computer images are extremely expensive to make and rare, and 3d animations are so time consuming that even the biggest budget movies only use tiny amounts of it. Even 2D computer generated stuff is rare.
The music videos are all just people with greenscreens set against backgrounds of hand-cut film with hand-drawn effects and special lighting and physical effects like smoke-machines. Songs are played with physical instruments, with maybe some electrical processing. And they're about love and tell stories, or they focus on the melodies and combinations of instruments.
And then one day you see this, without warning on saturday morning TV, in between those other music videos:
Hocus Pocus - Here's Johnny (1993)
It was a total mindfuck at the time. Now it's just an adorably quaint and slow-paced historical example of a music video.
How about this gem, from 8 years earlier (1985). I couldn't believer that some of the best computer animation I'd ever seen was on a music video.
The dire straits video was definitely one of the big "whoa i have never seen this before" moments for animation, but I only saw it long after the release, so i unfortunately did not get to experience the novelty properly. Bless the Quantel Paintbox and the creative possibilities it unlocked though. Era-defining stuff.
Here is an alternative Piped link(s):
this gem
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I'm open-source; check me out at GitHub.