this post was submitted on 09 Jul 2023
1958 points (97.5% liked)
Fediverse
17776 readers
47 users here now
A community dedicated to fediverse news and discussion.
Fediverse is a portmanteau of "federation" and "universe".
Getting started on Fediverse;
- What is the fediverse?
- Fediverse Platforms
- How to run your own community
founded 5 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
This is near inevitable if this platform takes off.
Advertisers gonna advertise.
I was actually talking to someone that works in advertising and for big companies this is unlikely. Pepsi for example pays a lot for the guarntee that their product ads won't appear near posts they don't want them to. Since Lemmy advertising would only be through regular posts where they have no control over this, they likely wouldn't risk the potential detriment to brand perception.
Now this can change if the potential reach of Lemmy is big enough but that size will be different for each company.
Probably true. it's the agencies who are desperate and likely to be looking to chatGPT to outsource ad copy who are going to be looking to capitalize.
No community is really above being targeted, because the good campaigns done by people in the niche tend to be indistinguishable from good posts.
Just rip them in the comments and boycott their brand
Edit: or even meme them into the ground. I could start a parody account if I saw someone advertising. I could pretend I’m them and align myself with nazi values in satire ads hypothetically.
This is exactly why they wouldn't risk officially advertising here. Not enough control over the platform leads to too much risk to brand perception.