this post was submitted on 10 Nov 2023
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Technology
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The biggest thing for many ads is brand recognition. It helps the early stages of businesses just trying to get their name out there. It also helps larger businesses stay relevant vs all the competition.
Like, I would never use mail chimp but I know mail chimp is a thing because of advertising. If someone asked me I would rep for them because it was funny for all of 2 seconds.
Oh absolutely. It's much harder to put a dollar amount on that, but it's a substantial effect.