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Fear of cheap Chinese EVs spurs automaker dash for affordable cars (www.reuters.com)

submitted 11 months ago by boem@lemmy.world to c/technology@lemmy.world

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[–] Treczoks@lemmy.world 5 points 11 months ago (1 children)

If you can bear it, and there is no alternative, you will.

And that is the point that will break the European car makers necks. The Chinese just start being alternatives, just like Japanese cars were in the 80s and 90s.

[–] Bloodyhog@lemm.ee 1 points 11 months ago

To give it credit, Japanese cars are now among the best in class, and can be enjoyed on a global market at a "reasonable" price. Took them a few decades to get there though. When/if Chinese manufacturers get to that level - that would be a win for the common consumer anywhere. And European companies with their trend to sell less, but more expensive, cars, will likely be outcompeted.