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Apple to stop selling its latest smartwatches after losing patent case to rival that says 'even the world’s most powerful company must abide by the law' (fortune.com)

submitted 11 months ago by L4s@lemmy.world to c/technology@lemmy.world

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Apple to stop selling its latest smartwatches after losing patent case to rival that says 'even the world’s most powerful company must abide by the law'::Sales of the Apple Watch Series 9 and Ultra 2 will be halted on the company’s online store on Dec. 21 and at its physical retail locations beginning on Christmas Eve.

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[–] lobsticle@lemmy.world 4 points 11 months ago* (last edited 11 months ago) (1 children)

I wonder if they're a publicly traded company. Given the choice between this company trying to compete in the marketplace against Apple versus a guaranteed revenue stream from licensing and royalty fees (and likely a lucrative one at that), I'm pretty sure I know which the shareholders would pick. If this company ends up doing the former and going under, I can just smell the shareholder lawsuit that would ensue.

[–] BigBlackBuck@lemmynsfw.com 3 points 11 months ago

They are public, NASDAQ: MASI

Stock price $116.75, YTD down 20.05%