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Google Just Disabled Cookies for 30 Million Chrome Users. Here’s How to Tell If You’re One of Them | It’s the beginning of the end in Google’s plan to kill cookies forever (gizmodo.com)

submitted 10 months ago by L4s@lemmy.world to c/technology@lemmy.world

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Google Just Disabled Cookies for 30 Million Chrome Users. Here’s How to Tell If You’re One of Them | It’s the beginning of the end in Google’s plan to kill cookies forever::It’s the beginning of the end in Google’s plan to kill cookies forever.

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[–] Substance_P@lemmy.world 72 points 10 months ago* (last edited 10 months ago) (4 children)

Not really a win for the casual web user - What Google will stop doing is selling web ads targeted to individual users’ browsing habits, and its Chrome browser will no longer allow cookies that collect that data for the means of selling to third party advertisers.

Meanwhile, Google will still track and target users on mobile devices, and it will still target ads to users based on their behavior on its own platforms, which make up the majority of its revenue and won’t be affected by the change.

Ad companies that rely on cookies will simply have to find another way to target users.

[–] CaptainSpaceman@lemmy.world 51 points 10 months ago

Ad companies that rely on cookies will simply have to find another way to target users.

Aka pay google instead of getting that info for free

[–] Buffalox@lemmy.world 43 points 10 months ago (2 children)

that sounds a lot like unfair competition, to a degree that it is highly illegal in most countries.

[–] homesweethomeMrL@lemmy.world 25 points 10 months ago

Only where non-corrupt politicians agree to enforce the law.

So. Yknow.

[–] LWD@lemm.ee 4 points 10 months ago* (last edited 9 months ago) (1 children)

deleted

[–] carl_dungeon@lemmy.world 7 points 10 months ago (1 children)

Chromium is open source but isn’t chrome a closed source down stream project? Kinda like how Google’s RCS is in no way open despite all their BS ads bitching about iMessage?

[–] LWD@lemm.ee 9 points 10 months ago* (last edited 9 months ago) (1 children)

deleted

[–] raldone01@lemmy.world 2 points 10 months ago

Privacy Sandbox so the privacy doesn't get out. 😃

[–] avidamoeba@lemmy.ca 3 points 10 months ago* (last edited 10 months ago)

Well that decreases the total tracking Chrome web users would be exposed to. Google would track the same, third parties would track less. If third party ad networks weren't total pieces of shit that leak private data all over the place including to data brokers, I'd have a bigger problem with it. Right now, in a sort of a fucked up way, it's a net positive.

[–] lolcatnip@reddthat.com 2 points 10 months ago (1 children)

Killing 3rd party cookies is good, but doing it in a way that drives business to Google Ad Services seems like a textbook case of anticompetitive behavior to me. I wonder what makes them think they can get away with it. Or maybe they don't think they can but they're grasping at straws to keep their money printing machine operational.

[–] madis@lemm.ee 1 points 10 months ago* (last edited 10 months ago)

I wonder what makes them think they can get away with it.

That part:

Killing 3rd party cookies is good,

There doesn't seem to be any pushback for keeping third party cookies, just the "Privacy Sandbox" is not a better solution by any means.