Yeah, that one's just weird to me. It's literally written "Jiburi" in Japanese.

Gerrymandering was named after Elbridge Gerry, but his name is pronounced Gary: https://youtu.be/Rp0Qz19nlG4

Popularity of pronunciation does actually matter, regardless of origin.

There are plenty of pronunciations that have changed from the original and are now generally accepted as correct. Here are some examples

https://linguisticus.wordpress.com/2014/12/07/10-words-whose-pronunciation-has-changed-over-time/

Anywho, if you have any recommendations for birthday jifts for kids, lemme know

So be angry about the correct pronunciation

I'm not angry about the correct pronunciation, since I and most people already do pronounce it correctly. As Gif, not Jif.

But Wilhite made it, so he gets to name it

You're right about one thing; he named it. But he doesn't get to dictate how it's pronounced many years later after the majority had already been pronouncing it a certain way. If he wanted it called Jif, then he should have said so from the very beginning. Why wait till 2013? Doesn't that seem odd to you? Dude likely doesn't even care and only declared that in 2013 to start an argument over it.

regardless of the popularity of later pronunciation

I'm sorry but the popularity of how a word is pronounced does in fact actually matter. Plus, the English language is changing all the time and how we pronounce certain words also changes. People will say what feels most natural to them.

that largely take place in a forum where you can’t actually pronounce the word because we’re all typing. It’s pretty funny.

I've used the word Gif in real life, multiple times. Everyone I know pronounces it the same way. 🤷🏻‍♀️

You mean "jif" was openly mocked, and still is for the most part. Anyone referring to it as Jif is typically viewed as pretentious.

But you are correct about people pronouncing it correctly; as Gif. =)

Let's not forget: Giant Gin Ginger Gingivitis Gibberish Gypsy Gerbil Gentle Gender George Gina Ginnie

Underrated comment here

Aluminium sounds cool if you're British and aluminum sounds cool if you're American. How do the other English speaking countries say it?

There's a concept in linguistics known as descriptivism vs proscriptivism. We either accept that things change meanings and pronunciations regionally and over time, or we try to absolutely state that there's one correct way, and every other way is wrong.

A major issue with the "I'm right you're wrong" approach is the in-group decides who is right and wrong. Regional slang is just wrong, not an equally valid way to speak. Those with formal educations are inherently more correct, and thus their grasp of their native language is more correct. This doesn't really make sense when you think about it, other than to put down groups perceived as lesser.

Additionally, academics can convince themselves of one thing, and totally fail to be relevant to the real world. This leads your average person to become disenfranchised with academia and talk about how academics in their ivory towers have no understanding of how the real world works.

Anyway, that's why I pronounce it joeff.

Unfortunately, jif is the correct pronunciation.

Incorrect. I've already covered why in previous comments though.