First of all, the hype of different blockchains has garnered attention. People who fall into the hype hasn't learned about the financial literacy and the risks of investing into those.

When Axie Infinity became popular in my country, influencers have started promoting the game and so-called scholarship, which is to refer to a new player. Within a few months of playing, people lost money. Influencers haven't spoken about the players losing money.

Remember, investment into such blockchains carries a risk. Those are called the digital Ponzi scheme by some people.