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Queer Activists Are Making BDS a Key Question of Pride This Year (truthout.org)

submitted 4 months ago by Five@slrpnk.net to c/lgbtq_plus@lemmy.blahaj.zone

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[–] ToastedPlanet@lemmy.blahaj.zone 10 points 4 months ago (1 children)

https://femmagazine.com/feminism-101-what-is-pinkwashing/

Pinkwashing was first used to refer to companies that superficially supported breast cancer awareness. It has since been used to refer to companies that superficially support queer people. Given the context of the op's article, pinkwashing or rainbow-washing could be used interchangeably. Using pinkwashing to refer to companies using the pink ribbon for disingenuous marketing campaigns is still a valid usage of the term.

[–] dumples@midwest.social 4 points 4 months ago

That's what I thought. It made sense in context but I thought it was about something else