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YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 2 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[–] jorp@lemmy.world 6 points 2 months ago (1 children)

There are a lot of unprofitable startups that get purchased speculatively based on other factors like their user count. The idea being the buyer thinks they can monetize.

[–] stoly@lemmy.world 6 points 2 months ago* (last edited 2 months ago)

This was more like a merger with Google being the larger company. YouTube was already very successful.