Id like to think that me pointing out this entire scenario was caused by the UK & US due to their support of Israel made it obvious where I stand on this debate. But apparently not.
As for the pedantry; the language used was not a personal opinion; but rather utilising their own language to draw the subsequent metaphor.
Average human is awake 15-18 hours every day.
Meaning 120 cigarettes per day would equate somewhere between 1 cigarette every 7 1/2 minutes and 1 cigarette every 9 minutes from wake-up to sleep. I'm not sure how feasible that realistically is, as certain activities prevent smoking (IE: eating/having a shower) which would affect the overall count, unless caught up elsewhere via chain-smoking.
I suppose it is technically possible. If you push it to being awake 20 hours in a day, then it's a far more manageable 1 cigarette every 10 minutes from the second you're awake to the second you're asleep, and with only 4 hours sleep every night, you probably won't have to worry too much about the long term health effects either!