this post was submitted on 10 Jul 2023
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Technology

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Twitter traffic is 'tanking' as Meta's Threads hits 100 million users (www.cnbc.com)
submitted 1 year ago by trashhalo@beehaw.org to c/technology@beehaw.org
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Meta's new text-based social app Threads has quickly gained 100 million users since launching last week, which appears to be negatively impacting traffic on Twitter. According to web analytics, Twitter traffic declined 5-11% over the first two days Threads was available compared to the previous week. Threads was able to grow rapidly by allowing users to sign up with their existing Instagram accounts and bring over some of their followers. However, Threads has not yet launched in Europe due to regulatory issues. The fast growth of Threads may solidify its position as a real competitor to Twitter, which has over 238 million daily active users.

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[–] sammydee@readit.buzz 6 points 1 year ago (2 children)

And can instead move to a platform that is controlled by a rando instance owner with their own set of quirks and foibles. And can choose amongst thousands of such instances, each controlled by a different rando with a different set of quirks and foibles. Out of the frying pan and into the fire indeed.

[–] KingStrafeIV@midwest.social 9 points 1 year ago (1 children)

It's more like realizing that you're surrounded by fire, so you might as well pick a patch with a nice view.

[–] GuyDudeman@beehaw.org 3 points 1 year ago

Which is why I like Beehaw.

[–] g0nz0li0@beehaw.org 4 points 1 year ago

And can choose amongst thousands of such instances

Kinda glossing over that point.