this post was submitted on 14 Jun 2024
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You only notice how insidious and shit ads are once you properly experience what life is like without them. As someone who browses internet only with uBlock Origin, obtains media only through ethical means (piracy), I cannot stand ads at all. Then one day I am forced to experience ads. Like maybe I am visiting someone who is watching cable TV. And I cannot comprehend how someone just does not go berserk seeing ads.
My father was watching YouTube on a smart tv and there was a whole one and half hour movie as an ad. It was skippable but who puts an entire movie up as an ad? And why? They also put up kpop boy band music videos as ads. For my late-middle-aged Hindu fascist father, a fact that YouTube knows owing to the browsing history. I don't understand advertising at all.
I was listening to a podcast, and the host was talking about how his son (early middle school age) apparently came home from school singing ad jingles just because of how much they were exposed to it. It's basically the plot of a dystopian novel.
I think that's horrifyingly normal honestly. I can still remember jingles from adverts from my childhood that I haven't seen in decades. It's really insidious.
YouTube ads have gotten so intrusive and so frequent that it has become virtually impossible to use that platform without adblockers. You'd have to be a masochist to watch YouTube without them. And even when you adblock you still have sponsored segments in the videos themselves. Shit is inescapable.
In case you didn't know, there's a browser plug-in called Sponsorblock which help skip those in-video ad segments. It relies on user input to work, so someone has to watch the video and timestamp the ad segments and maybe a couple other important points in the video, but it works really well most of the time.
Sometimes it has sponsor data for videos which one could consider obscure. The people populating that database are absolute heroes. It even skips intros and outros if you want.