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TIL LEGO buys back bricks with giftcards
(legobricktakeback.com)
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this post was submitted on 26 Jul 2024
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Hmm.. Idk if that is, they are surprisingly cheap and recycling bricks is something I'd expect them to do, also its PR.
The giftcard thing just keeps you in their ecosystem
Yes but it's also a cheap way to get bricks without producing them and it "reduces waste" for PR