Hate on Disney/Marvel all you want, but this is a marketing/promo team who knows what they're doing.
this post was submitted on 28 Jul 2024
313 points (92.2% liked)
movies
1760 readers
153 users here now
Warning: If the community is empty, make sure you have "English" selected in your languages in your account settings.
A community focused on discussions on movies. Besides usual movie news, the following threads are welcome
- Discussion threads to discuss about a specific movie or show
- Weekly threads: what have you been watching lately?
- Trailers
- Posters
- Retrospectives
- Should I watch?
Related communities:
Show communities:
Discussion communities:
RULES
Spoilers are strictly forbidden in post titles.
Posts soliciting spoilers (endings, plot elements, twists, etc.) should contain [spoilers] in their title. Comments in these posts do not need to be hidden in spoiler MarkDown if they pertain to the titleβs subject matter.
Otherwise, spoilers but must be contained in MarkDown.
2024 discussion threads
founded 1 year ago
MODERATORS
They are putting Maximum Effort
this is a marketing/promo team who knows what they're doing
Unlike the executives.
Good job bungling all the goodwill of 20+ movies.
They get shit on for "making the same movie over and over", then they get shit on for deviating from the standard formula. Some are better than others, sure, but I've been at minimum entertained by all of them /shrug
EDIT: Apparently I didn't make myself clear, the rot is at the top. Disney does this shit with all of their major IPs, Marvel, Star Wars, and their bullshit live action remakes.
There's a lot of space between "let's try something new" and letting Rian Johnson take a hot, steaming dump on your IP because he feels like being an iconoclast. Disney fucks up every property they touch.
At every turn Disney execs seem to be in a terrible fucking hurry and keep going off half cocked instead of working methodically and preserving the integrity of the IPs they spent billions acquiring. You'd think that if you spent enough money to build a moon colony you wouldn't shoot from the hip as much.
Bruh I'm talking about the MCU, are you ok?
Yeah, I'm saying that Disney doesn't know how to responsibly manage an IP, including Marvel.
Ok, but everyone else in the thread is talking specifically about the MCU. Disney has absolutely had issues with Star Wars specifically because they didn't plan things out, but that's not a complaint you can make about Marvel.
That's my argument: that Disney gets impatient and squanders their IP. They paid billions of dollars for Star Wars and fucked it up. They have been fucking up Marvel and will continue to fuck it up in similar fashion.
I don't agree they've been fucking up Marvel, certainly nothing like what's going on with Star Wars. No matter which direction they went in people were going to complain, I happen to like the different flavors of movies they've tried of late (epic fantasy "Eternals", semi horror movie "Multiverse of Madness" etc). And most of the tv mini series I've loved, Loki was AMAZING and I loved WandaVision. Also the MCUs least profitable movie still made 50 million plus, so it's not like even their misses are hurting them much.
I think it would be fair to say that Marvel post acquisition has much less direction as a whole. Disney's track record of not having anything resembling a plan for their IPs makes "experimentation" look a lot more like "floundering".
Fan loyalty will keep things going for a while, but I don't think we'd be hearing the phrase "superhero fatigue" nearly as often if Disney wasn't running the show.
when did rian johnson take a dump over an IP?
The Last Jedi. The guy fucked the canon so bad Abrams had to come back with "somehow Palpatine returned" to try to salvage any semblance of a storyline.
last jedi is the 2nd best star wars movie. are you sure you dont mean rise of skywalker and whoever directed that mess?
Oh I'm quite sure.
Just the hyperspace ramming alone shows the massive problems with that script. For the first time in the IP, every ship with a hyperdrive is a fleet shattering WMD. This immediately leads people to ask "If they could do that why don't they always do that? Why don't they rig up torpedoes that are nothing but a hyperdrive with a droid taped to it?"
Johnson wanted a pretty image and a trumped up climax, so he added hyperspace ramming because fuck whoever needs to write that into future films. Sure as shit, Abrams has to come back in the next move and try to handwave it away by having someone say "it was a one in a million shot".
Disney let Johnson do whatever he wanted to an IP they paid ungodly amounts of money for, and other people had to come clean up the mess and take the blame for it. This entire problem could have been solved by Disney leadership giving a shit, having a long term plan, and supervising the people executing that plan.
youre acting like star wars itself isnt built on having to ask/answer questions for what just happened LMAO
like, that and star wars are quite literally synonyms
i bet back in the day, youd have the same thoughts on empire, like many people also did back then
I ... don't follow.
Have you been drinking?
meaning, star wars always has had unexplainable, lore-breaking, or otherwise weird stuff happen just for the sake of it being cool
i mean just take the death star destruction in the first movie. why is it able to be destroyed with 1 well timed blast only at one part of the entire death star? doesnt make much sense, but it sure was cool
I could not disagree more strongly.
you dont think star wars has cool stuff? why care so much about TLJ then?
have you been drinking?
That's not what I meant and you know it. Don't be a dick.
then im not sure what you meant. there isn't anything to disagree with other than star wars having cool stuff
β¦until youβre ninety