McDonald's has lost their place. They think that just because they decorate their stores like a Millennial's minimalist dream hellscape that it suddenly makes a McChicken $2.49. No. It's the same god damned sandwich I could buy 15 years ago, 2/$1. A couple friends and I once bought dinner there on couch cushion change and the few bucks we had in our pockets. And it was glorious. And I know the McDonalds' around me are still paying $9-10 an hour. Like they were in '09. I'm not convinced the cost of everything else justifies the annihilation of the Dollar Menu.
It used to be that I went to McDonald's because I was broke, tired, and hungry. I wasn't going there because I wanted to be there. I was going there because I was burning the candle at both ends and was just desperate for anything that wasn't meatless spaghetti I cooked last Wednesday. It was an inexpensive morale boost. I just can't find a reason to go there anymore. For the money, there are WAY better options. We have more local chains that blow McDonalds out of the water.
Taco Bell is going the same route, but at least the food is consistently pretty good. I mean, it's pretty hard to fuck up a bean burrito. But is a bean burrito really $1.79 now? I get they can't be 79¢ forever, but damn, man. I just feel bad for broke college kids these days. You really can't get a cheap meal anymore.
And don't get me wrong - I'd happily pay today's prices if I knew the workers were being paid $20 an hour like they should be, but I know they're not. Not in Oklahoma.
Thanks for coming to my TED talk.