The majority of Americans who voted, at least in the swing states, have voted for the republicans. Why? Do the republican policies reflect popular opinion? Or is it that their vibes are more aligned with the public? Or maybe people are worse off now than they were 4 years ago and are hoping to turn back time? As a non-american I don't quite get it. People must think their lives will materially improve under the republicans, but why?
All good points but something that I don't see talked about more is how many Reps voted Early/Absentee this election. In 2020, early voting was 44% Dem with 30% Rep . In 2024, the percentages were almost dead even. I think Democrats saw the early voting results and wrongly assumed that they'd overwhelming go Dem because they did in the past. Because of this, Democrats were expecting a blue surge at the end to help balance out red votes early in the night. This did not materialize.
Other than that, it's a million small things that any competent campaign could've avoided. Don't alienate the Muslim community, hammer actual policy positions in your questions, have an actual primary instead of a rigged process, etc etc.